How to raise funding for your startup

How to raise funding for your startup
Photo by Markus Winkler / Unsplash


Got a startup idea but need the funds to kickstart it? Below are some of the ways you can use to raise funding for your startup.

Broadly speaking there are two paths: bootstrapping or external funding (others' cash). You would choose based on your startup stage.

Raising Money for Your Startup:
These are the most common ways to raise funding

  1. Angel Investors: Individuals who put their money into your venture, and they often bring in a wealth of experience and connections.
  2. Venture Capital: For big dreams. VC firms offer cash and guidance.
  3. Crowdfunding: Pitch your idea online and gather backers.
  4. Bootstrapping: Start small, use personal funds or profits.
  5. Strategic Partnerships: Join forces with industry players.

Don't have funds, no Problem:
You can use the following ways to get started.

  1. Lean Startup Approach: Test your idea with a basic version.
  2. Freelancing or Consulting: Side gigs can fund your startup.
  3. Bartering and Trading: Swap skills for what you need.
  4. Network Support: Friends, family, and online communities can help.

Cracking Entrepreneurial Funding:
How do pros do it? Here's the scoop:

  1. The Pitch Game: You tell the story, lay out your business plan, show your passion, and make them believe in your dream.
  2. Networking Magic: Meet potential investors at events.
  3. Accelerators and Incubators: Get mentorship and funding.
  4. Online Platforms: Crowdfunding platforms connect you with backers.
  5. Strategic Partnerships: Partner with established players.

As hard as it might feel, remember, it is a process, and keep moving ahead if you believe in your idea. You will find a route that works for you.

Subscribe now, in the next article we'll learn "How startup fundraising works."